Big Brother Is Jumping…
August 11, 2006
The last few months has been a torrid time for ITV in the ratings war over here in the UK due to Big Brother taking it at every possible late night spot well this could be about to change…ITV are in talks so the Media Guardian reports of taking over the Big Brother franchise from Channel 4.
“Big Brother is with Channel 4 at the moment and Endemol is quite happy with them but technically it has no home after next year,” the source is quoted as saying. “When it comes to pure financial muscle, ITV could probably beat Channel 4.”
I could see this being a massive gain for ITV if they could pull it off because people would be watching ITV non stop then and they would have this and the Im a Celebrity Get Me Out of Here Franchise.